[et_pb_section fb_built=\u00a0\u00bb1″ _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4″ _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text module_class=\u00a0\u00bbFlairPageTitle\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.2″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n
[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00a0\u00bb4.20.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4″ _builder_version=\u00a0\u00bb4.20.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.2″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb header_font=\u00a0\u00bb||||||||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n
Le studio Flair marque son engagement envers l\u2019art olfactif, en proposant un espace singulier aux artistes, aux galeries et aux mus\u00e9es. Pour les plasticien\u00b7ne.s ou les institutions qui souhaiteraient une odeur, un parfum, nous avons ouvert la branche Research, art, and fragrances <\/em>dirig\u00e9e par la chercheuse et sp\u00e9cialiste de l’art olfactif, Sandra Barr\u00e9. Cette branche offre un accompagnement particulier et soign\u00e9, au cas par cas, dans une \u00e9troite collaboration pour installer une r\u00e9elle personnalisation de chaque projet dans un climat de confiance. L\u2019\u00e9quipe de Flair prend le temps de peaufiner les essais, de les enrichir, et ce jusqu\u2019\u00e0 ce que l\u2019odeur convienne parfaitement.<\/p>\n \n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00a0\u00bb4.20.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4″ _builder_version=\u00a0\u00bb4.20.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_divider color=\u00a0\u00bbRGBA(255,255,255,0)\u00a0\u00bb _builder_version=\u00a0\u00bb4.20.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_divider][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00a0\u00bb1_3,1_3,1_3″ _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_3″ _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.2″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n [\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.27.2″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb transform_translate=\u00a0\u00bb0px|-30px\u00a0\u00bb transform_translate_linked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n Dans la d\u00e9marche de valoriser le parfum comme un art, Flair d\u00e9cide de s’engager dans la recherche. \u00ab Il nous semble important de faire avancer les choses et de prendre part \u00e0 ce d\u00e9veloppement. La qualification du parfum comme un art, au m\u00eame titre que l’architecture, la musique, la bande dessin\u00e9e ou encore la litt\u00e9rature n’est pas seulement la consid\u00e9ration de notre travail cr\u00e9atif, mais surtout un moyen de sensibiliser \u00e0 l’ampleur et \u00e0 la potentielle \u00e9ducation d’un sens majeur qui fait la richesse de nos vies quotidiennes. Et nous sommes ravies que Sandra nous accompagne dans cette d\u00e9marche \u00bb.<\/p>\n [\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_3″ _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n [\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.22.2″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb transform_translate=\u00a0\u00bb0px|-30px\u00a0\u00bb transform_translate_linked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n Si l’art olfactif ne date pas d’hier, de plus en plus d’artistes se tournent vers l’exp\u00e9rience du nez, or celle-ci demande un savoir-faire particulier, celui d’une ou d’un parfumeur.<\/p>\n Un constat : il n’existe pas de lieu clairement d\u00e9fini pour ces \u00e9laborations. Flair propose d’\u00eatre ce trait d’union cr\u00e9atif.<\/p>\n [\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_3″ _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n [\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.22.2″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb transform_translate=\u00a0\u00bb0px|-30px\u00a0\u00bb transform_translate_linked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n \u00abOutre leur savoir-faire et leur talent qui n’est plus \u00e0 prouver, ce sont les qualit\u00e9s humaines d’\u00e9coute et de consid\u00e9ration qui m’ont touch\u00e9es chez Flair. J’ai eu vent de trop de collaborations qui ne prenaient pas le temps d’estimer les enjeux de la cr\u00e9ation artistique. L’odeur dans ce qu’on appelle \u00ab\u00a0art olfactif\u00a0\u00bb n’est pas accessoire. Elle fait partie de l’\u0153uvre, au m\u00eame titre que les formes ou les couleurs. Il faut la soigner. J’ai trouv\u00e9 cette consid\u00e9ration chez Flair. Et je pense que cela est li\u00e9 \u00e0 la libert\u00e9 de cr\u00e9ation qui anime, \u00e0 leur mani\u00e8re, chaque membre de l’\u00e9quipe\u00bb.<\/p>\n Sandra Barr\u00e9<\/em><\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00a0\u00bb4.17.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb width=\u00a0\u00bb40%\u00a0\u00bb custom_margin=\u00a0\u00bb90px||50px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4″ _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.17.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_margin=\u00a0\u00bb||40px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n [\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.27.2″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bb||||||||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n \u201cBeauty is achievable in perfumery and reveals something that allows certain breaths to touch the sublime.\u201d<\/em><\/p>\n Am\u00e9lie<\/p>\n \u2022<\/p>\n [\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.27.2″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bb||||||||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n \u00bb Each fragrance is a singular interpretation of an understanding of the world and is translated into emotion. This is one of the definitions of art, isn't it?<\/em> \u00ab<\/p>\n Camille<\/p>\n \u2022<\/p>\n [\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.27.2″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bb||||||||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n \u00bb Yes, perfume is an art, just like music, painting or sculpture.<\/em>\u00a0\u00ab<\/p>\n Anne-Sophie<\/p>\n \u2022<\/p>\n [\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.27.2″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bb||||||||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n \u00bb\u00a0En plus d\u2019\u00eatre vecteur d\u2019\u00e9motions, le parfum correspond \u00e0 une certaine d\u00e9finition sociale de l’art. Il est une cr\u00e9ation humaine, t\u00e9moin d\u2019une \u00e9poque, trace d\u2019une soci\u00e9t\u00e9 et reflet de ses contemporain\u00b7es. <\/span><\/i> \u00ab<\/p>\n Margaux<\/p>\n \u2022<\/p>\n [\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.27.2″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bb||||||||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n \u00bb As soon as there is creation, there is art.\u00a0<\/em>\u00ab<\/p>\n Sandra<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1″ _builder_version=\u00a0\u00bb4.17.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row column_structure=\u00a0\u00bb1_3,2_3″ _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_3″ _builder_version=\u00a0\u00bb4.17.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/www.flair-paris.fr\/wp-content\/uploads\/2022\/07\/Logo-Prix-FLAIR-scaled.jpg\u00a0\u00bb alt=\u00a0\u00bbLogo Prix FLAIR\u00a0\u00bb title_text=\u00a0\u00bbLogo Prix FLAIR\u00a0\u00bb url=\u00a0\u00bbhttps:\/\/www.flair-paris.fr\/prix-flair\/\u00a0\u00bb url_new_window=\u00a0\u00bbon\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][\/et_pb_column][et_pb_column type=\u00a0\u00bb2_3″ _builder_version=\u00a0\u00bb4.17.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbArial||||||||\u00a0\u00bb text_font_size=\u00a0\u00bb15px\u00a0\u00bb text_line_height=\u00a0\u00bb1.4em\u00a0\u00bb link_option_url=\u00a0\u00bbhttps:\/\/www.flair-paris.fr\/prix-flair\/\u00a0\u00bb link_option_url_new_window=\u00a0\u00bbon\u00a0\u00bb hover_enabled=\u00a0\u00bb0″ global_colors_info=\u00a0\u00bb{}\u00a0\u00bb sticky_enabled=\u00a0\u00bb0″]<\/p>\n <\/p>\n The Flair Award for Olfactory Art was born from the initiative of the Flair perfume creation studio and its desire to support the development of olfactory art. Noting the sensory turn of our time and particularly observing the emergence of productions and research on the presence of odors in art since the beginning of the twentieth century, it seemed quite natural to the Flair studio to participate in the deployment of these practices linking art, odors and perfume.<\/p>\n Engag\u00e9 aupr\u00e8s de tous et de toutes les artistes souhaitant approcher la dimension olfactive, le prix Flair vise \u00e0 promouvoir et \u00e0 valoriser la richesse et la pluralit\u00e9 des exp\u00e9riences que permet le maniement des senteurs.<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00a0\u00bb1_3,2_3″ _builder_version=\u00a0\u00bb4.17.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_3″ _builder_version=\u00a0\u00bb4.17.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/www.flair-paris.fr\/wp-content\/uploads\/2023\/06\/Logo-good-scaled.jpg\u00a0\u00bb alt=\u00a0\u00bbLogo Prix FLAIR\u00a0\u00bb title_text=\u00a0\u00bbLogo good\u00a0\u00bb url=\u00a0\u00bbhttps:\/\/shows.acast.com\/flairlart\u00a0\u00bb url_new_window=\u00a0\u00bbon\u00a0\u00bb _builder_version=\u00a0\u00bb4.20.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][\/et_pb_column][et_pb_column type=\u00a0\u00bb2_3″ _builder_version=\u00a0\u00bb4.17.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.20.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbArial||||||||\u00a0\u00bb text_font_size=\u00a0\u00bb15px\u00a0\u00bb text_line_height=\u00a0\u00bb1.3em\u00a0\u00bb link_option_url=\u00a0\u00bbhttps:\/\/prixartflair.fr\/\u00a0\u00bb link_option_url_new_window=\u00a0\u00bbon\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n <\/p>\n Art history has been based on a certain hierarchy of the senses, designating the eye and ear as the only possibilities for artistic experience. The podcast Flair l\u2019art<\/em> proposes leaving this eye-mind behind in an attempt to open up new fields of reception and bring a little bit of body, life, and organicity back into what we call \u201cworks of art.\u201d All this is possible thanks to smells, by sniffing out art. In these episodes, the challenge is to decipher what smells have to tell us, plastically and artistically.<\/p>\n Car les senteurs, sous les mains des artistes, parlent. Elles racontent leur provenance, leurs pouvoirs et surtout la charge mystique dont les \u00eatres humains les ont emplies. Elles expliquent, au moment o\u00f9 l\u2019histoire de l\u2019art est bouscul\u00e9e par les questions transdisciplinaires que soul\u00e8vent notamment les \u00e9tudes f\u00e9ministes, queer, post-colonialistes et \u00e9cor\u00e9flexives, que le syst\u00e8me de repr\u00e9sentation classique n\u2019est pas seul \u00e0 pouvoir porter l\u2019appellation \u00ab art \u00bb.<\/p>\n <\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00a0\u00bb4.20.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4″ _builder_version=\u00a0\u00bb4.20.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00a0\u00bb4.20.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4″ _builder_version=\u00a0\u00bb4.20.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.22.2″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n [\/et_pb_text][et_pb_filterable_portfolio fullwidth=\u00a0\u00bboff\u00a0\u00bb posts_number=\u00a0\u00bb50″ include_categories=\u00a0\u00bb14″ show_title=\u00a0\u00bboff\u00a0\u00bb show_categories=\u00a0\u00bboff\u00a0\u00bb show_pagination=\u00a0\u00bboff\u00a0\u00bb zoom_icon_color=\u00a0\u00bbRGBA(255,255,255,0)\u00a0\u00bb hover_icon=\u00a0\u00bb||fa||900″ _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb filter_font_size=\u00a0\u00bb18px\u00a0\u00bb display_conditions=\u00a0\u00bbW10=\u00a0\u00bb custom_css_portfolio_filters=\u00a0\u00bbdisplay:none;\u00a0\u00bb border_color_all=\u00a0\u00bbRGBA(255,255,255,0)\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_filterable_portfolio][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>","protected":false},"excerpt":{"rendered":" ART OLFACTIFL’art de la collaboration Le studio Flair marque son engagement envers l\u2019art olfactif, en proposant un espace singulier aux artistes, aux galeries et aux mus\u00e9es. Pour les plasticien\u00b7ne.s ou les institutions qui souhaiteraient une odeur, un parfum, nous avons ouvert la branche Recherche, art et parfums dirig\u00e9e par la chercheuse et sp\u00e9cialiste de l’art […]<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false,"footnotes":""},"class_list":["post-230","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.flair-paris.fr\/en\/wp-json\/wp\/v2\/pages\/230","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.flair-paris.fr\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.flair-paris.fr\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.flair-paris.fr\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.flair-paris.fr\/en\/wp-json\/wp\/v2\/comments?post=230"}],"version-history":[{"count":51,"href":"https:\/\/www.flair-paris.fr\/en\/wp-json\/wp\/v2\/pages\/230\/revisions"}],"predecessor-version":[{"id":3893,"href":"https:\/\/www.flair-paris.fr\/en\/wp-json\/wp\/v2\/pages\/230\/revisions\/3893"}],"wp:attachment":[{"href":"https:\/\/www.flair-paris.fr\/en\/wp-json\/wp\/v2\/media?parent=230"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}Art. Perfume.<\/h2>\n
Link.<\/h2>\n
Why Flair ?<\/h2>\n
Perfume, an art ?<\/h2>\n
Flair Award for Contemporary Art<\/strong><\/h2>\n
Podcast – Flair l’art
<\/strong><\/h2>\nCollaborative projects<\/h2>\n